Black Friday, Holiday Projections | CONSUMER INSIGHTS

This interesting article in Advertising Age on upcoming Black Friday projections (dated 11/22/09, with research findings from The National Retail Federation and Nielsen's annual holiday retail survey) mirrors our online panel results from our release, 'Holiday Shopping: Top Ten Gift Items | CONSUMER INSIGHTS' (10/22/09):

Advertising Age: Will Retailers or Consumers Come Out on Top on Black Friday?